e-commerce

Decoded Fashion - Fashion Tech Daily - Warby Parker

 

1. Visual Web Makes Luxury Brands See Digital In A Different Light

The rise of high-impact digital media has allowed luxury brands to create powerful visual stories.

2. Kenneth Cole Takes A Fresh Approach With New Innovative Campaign

Kenneth Cole has teamed up with digital agency Ready Set Rocket to launch the first fashion campaign that uses the Google Glass app.

3. The Most-Loved Tech CEOs in 2014

Glassdoor’s 50 highest rated CEOs in 2014 featured 14 CEOs from the tech industry, making it the most represented industry in the list.

4. Warby Parker’s New Store Delivers Your Glasses Via Pneumatic Tube

The retailer has solved an inventory problem by using an innovative point-of-sale system that delivers glasses directly from the stock room to the sales floor via pneumatic tubes.

Decoded Fashion - Fashion Tech Daily

 

1. Mulberry CEO Resigns

Bruno Guillon steps down as CEO of luxury brand Mulberry.

2.Chinese Internet: Mobile Wars

“China’s internet conglomerates are the largest private companies in the country by market capitalisation.” Inefficiencies in the Chinese state sector and the arrival of the mobile internet have created opportunities for internet and tech companies.

3.PayPal’s CTO On The Bumpy Road To A Comeback

James Barrese, CTO of PayPal, speaks about his decision to use disruptive technology.

4. WiFi-Enabled Onesie Is A Walking Music Library

The so-called BB.Suit features built-in WiFi, GPS, Bluetooth and NFC.

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  1. In Milan, Exhibition Aims to Convert Fashion Faithful to New Digital Gospel
    In a former Renaissance church, rigged with high-definition screens, infrared sensors and motion-tracking technology, art director Remi Paringaux is challenging the norms of fashion communication.
  2. Wearable Tech Makers Look to Push Boundaries
    Will your clothes and accessories change how you live your daily life? Wearable devices like smart watches, glasses and activity monitors were a big topic of conversation at South By Southwest Interactive this week
  3. Nowness Adds Shoppable Video Feature to Sell with Subtlety
    The LVMH-owned and editorially independent Web site Nowness has unveiled a new shoppable video feature to blend content and commerce.
  4. Google Eyes First U.S. Retail Location Near NYC Apple Store
    Google plans to open its first retail location in the United States in New York City’s SoHo neighborhood, situated just around the corner from an Apple store, a new report suggests.

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  1. Fashion Firms Try Wearable Tech
    The popular designer is launching a line of metal jewelry that incorporates a fitness tracker from Fitbit Inc., a San Francisco-based technology company.
  2. How Wearable Tech Goes From Geek Fad to Mega-Trend
    Wearable tech continues to be one of the hottest trends in the technology world. At every big tech event, the number of wearable devices available to consumers – wristbands, watches, gloves, glasses, helmets and armbands – seems to grow at an exponential rate.
  3. Computers in Your Underwear: Where Wearable Tech Must Go to Succeed
    While it’s common to see Google Glass at events such as SXSW, wearable technology is still on the fringe for many.
  4. Mobile Shopping App Paytm Challenges E-Commerce Rivals In India
    India’s nearly 100 million smartphone users are beginning to shop online at a pace that the country’s biggest
    e-commerce companies.

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  1. Wearable Tech: Fashion That Looks Good and Reads Your Mind
    From Google Glass to health-tracking wristbands, it’s no secret wearable tech is on the rise. But just how far can technology enthusiasts and fashion designers see into the future?
  2. Pay Attention to These 8 Emerging Tech Hubs
    The world is well versed in the global innovation boom, but have you heard of what’s going on in Cyprus, Sweden or North Carolina?
  3. Poshmark’s Founder: Why Mobile Is Eating His Industry
    Manish Chandra, CEO of Poshmark, made a big bet on mobile when he launched his used-clothing e-commerce service.
  4. Nadella on Finding a ‘New Formula’ for Innovation at Microsoft
    One of the toughest tasks on new Microsoft CEO Satya Nadella’s to-do list is figuring out how to shake Microsoft out of its innovation trap.

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  1. WhatsApp: Facebook Acquires Messaging Service in $19bn Deal
    Massive purchase is Facebook’s largest ever and comes after Google reportedly made $1bn offer for the company last year.
  2. eBay brings virtual fitting room into living rooms with PhiSix buy
    E-commerce company eBay Inc. has purchased virtual fitting room creator PhiSix Fashion Labs, giving its clothing shoppers the option to try on clothes before buying.
  3. 4 Startup Tech Trends to Look for in 2014
    2014 is off to a great start, and these four tech trends look to be a major component in the direction of startup tech companies this year.
  4. Innovation: first Porter call
    Running IT for a company built on quality and innovation would be enough pressure to turn many a CIO away.

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  1. Social Media Fuels 21st Century Fashion Revolution
    The explosion of social media is perhaps the greatest revolution in fashion since Mary Quant’s mini skirt, transforming the industry’s branding and fan base.
  2. How Shoptiques is Helping Independent Boutiques Tackle E-Commerce
    Olga Vidisheva of Shoptiques introduces them to the world-and brings a world of new shoppers to them.
  3. 3D Printshow New York: Fashion and Technology Coverage in Live Catwalk Show Dedicated to Wearable Tech
    3D Printshow New York will feature a live catwalk show to showcase the latest 3D printed fashion designs and wearable tech.
  4. Disrupting the Fashion Industry
    How Israeli technology is changing the way you shop for fashion online.

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  1. Peter Pilotto: With Help From Cara Delevingne and Target Our Bright Prints Hit the Sartorial Sweet Spot
    The label has partnered with the budget US retailer on an affordable line, causing a frenzy in the process.
  2. Zooey Deschanel Teams with Tommy Hilfiger
    To Tommy, From Zooey is the name of the new capsule collection designed by Tommy Hilfiger and Zooey Deschanel.
  3. Pebble Debuts a Smartwatch-Only App Store
    The maker of the wearable device has just launched a one-stop shop for its users.
  4. Eye on E-Commerce: SnobSwap
    SnobSwap is an online marketplace where users can shop, sell and swap luxury clothing, handbags and accessories.

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  1. Zappos Mogul Tony Hsieh’s Latest Bet: High Tech Fashion
    On Thursday, Bow & Drape announced a $1.2 million funding round led by Zappos founder Tony Hsieh and his VegasTechFund.
  2. The Hottest App at NYFW
    With New York Fashion Week just around the corner, it’s time to get your fashion week schedules organized fashionista, lucky for you the CFDA has an app for that.
  3. Flink is an Addictive Mobile Fashion Experience to Discover New Looks
    Meet Flink a brand new mobile app that will become the perfect time waster for fashion enthusiasts.
  4. Beauty Startup Polls the Crowd for New Product Ideas
    New business uses unconventional methods to ensure their consumer is getting exactly what they want.

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  1. Apple Plants Seeds for the Next Big Thing
    Trumpeting its successes in the 30 years since the advent of the Macintosh computer, Apple last week urged customers to “imagine what we can do in the next 30 years”.
  2. Rocket Internet Fashion E-Commerce Startups, LaModa & Dafiti, Get $25M from World Bank Group’s IFC
    Rocket Internet has secured new funding for two of its fashion-focused ecommerce startups.
  3. Mobile Ads Let Shoppers Complete Simple Tasks for Retail Rewards
    Adtile is taking mobile ads to a new level, providing smartphone users with perks and offers depending on their specific location.
  4. Emma Watson Turns Editor for Wonderland Magazine
    British actress Emma Watson has made her journalistic debut by guest editing a forthcoming issue of quarterly title Wonderland.
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